Tous les articles : behaviour

Performance

Reputation: a major asset of a brand

Reputation consists of an assessment of the quality of a product, a company or even an individual. It is a social judgement, existing only in our minds. Still, it is essential for a brand, as it is a means to reduce uncertainty, and to choose a product, a company, a partner. How to measure reputation? […]

DUBOIS Sébastien

Professor NEOMA BS

0

Why is it important for managers to recognize and deal with the Impostor Phenomenon?

GONZALEZ-GOMEZ Helena

Professor NEOMA BS LIRE L'ARTICLE

0

15 Signs You Work with a Narcissist, Machiavellian, or Psychopath

Schyns Birgit

Professeur NEOMA BS LIRE L'ARTICLE

0